يوسف احمد محمد2017-11-262017-11-262017http://hdl.handle.net/123456789/8525Abstract The research tackled the effect of the application of competitiveness in the achievement of competitive advantage and the objective of the research to identify the literature and its role in raising the efficiency of the organization, exposure to the successful experiences of institutions that adopt the method of generosity. The research hypotheses were: There is a direct relationship between the re-engineering of the administrative processes and the ability of companies to compete. There is a statistically significant relation between the generosity and the quality of the products. There is also a statistically significant relationship between the generosity and the cost of sales. There is a statistically significant relationship between riveting and delivery time and increasing market share. The research followed the analytical descriptive method where an inductive research study was done to identify the role and methods of reengineering the processes in improving the efficiency of work and production and rationalizing and reducing costs in the business organizations by applying to Petrodar Petroleum Operations Limited. The study reached a number of results, the most important of which is: the existence of an integrative relation between the generosity and the competitive advantage The research recommended several recommendations, including: the need to abandon the old administrative methods and the use of generosity in all operations.إدارة الأعمال