سياسات تسويق بذوزر السمسم السوداني
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Date
2003
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
جامعة النيلين
Abstract
Abstract
The primary objectives of this study is to illustrate the situation of the
Sudan sesame seeds exports during (1991 —2000). This study focuses on the
impact of " marketing and export policies on development of sesame seeds
production for export and quantities exported.
This study shows the importance of agricultural sector and sesame seeds ||
crop especially for the Sudan national economy, the illustration of world supply
and demand for sesame seeds, the production, marketing, promotion and
distribution policies, the production and marketing constrains, the foreign trade,
the Sudan export policies and world trade organization and liberation of tradie
exchange.
This study reveals that the factors which detract the quantities of sesame _
seeds exported (199) (when compared to the Sudan comparative advantage and
large areas of production) are mainly; the low productivity, the marketing and
export policies that frustrated both producers and importers, the shortage of
marketing articles such as packing, quality standard and specifications, weak
e 4 means of promotion and the govemment export restrictions.
The main factor leading to low productivity is the shortage of government I
subsidies for main agricultural services, the marketing and export policies thiat
Frustrated both producers and importers (mainly defult pricing policies
represented by taxation and other fees on production, marketing and exports
mounting up to 30%; high tariff rates on agricultural inputs mounting up io
I 20% and oscillation of exchange rate .
This study concentrated on structural and macroeconomic programs (97- I
2000 ) during which the government minimized the rate of taxtion arid
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Keywords
التسويق, التسويق - سياسة